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WE Thrive Monthly: Nina Gibbs
Tuesday, June 19, 2018 @ 12:00 pm - 1:30 pm
Location: Shasta County Office of Education, Professional Development Center, 2985 Innsbruck Dr. Redding, CA 96003
Behind the Curtain: The details of one #MominBiz’s online marketing strategy
Nina Gibbs, Founder & Director, Savi Global
Find out what Do It Yourself Marketing is all about during this candid conversation with Nina Gibbs, a businesswoman with a newborn. She will share:
- How I use LinkedIn, Mailchimp, Facebook, Twitter
- How many subscribers/followers/likes/connections/tweets I have
- Why I don’t use Instagram or Pinterest
- How I keep myself motivated
- What tools I use to keep myself organized
- How I make my content work for me in multiple ways
- Stories of how my strategy has brought me clients
Nina has over 15 years of experience in business development, marketing strategy, and supply chain planning while working for key clients in the technology, food and agriculture, manufacturing, and defense sectors.
Leveraging her leadership experience with corporations like HP, Sony, Boeing, and Jack in the Box, as well as with the U.S. SBA’s Small Business Development Center program, she applies her extensive knowledge of doing business in the U.S. to guide entrepreneurs and business owners from around the world through the process of planning, starting, and expanding their business visions.
Nina’s business, Savi Global, provides business plans, startup advising, and translation services to small and medium-sized businesses working internationally. Nina also advises on export opportunities and provides market research to growing companies.
Founder & Director, Savi Global www.saviglobal.com
Ashlee Tate, Founder at LaunchPad 4 Kids, Inc.: “Nina has an incredible gift to bring disjointed aspects of business together in a clean streamlined process. Her organization and logical thinking are some of her best traits! As a creative, Nina was able to help me focus my energy on the areas that were the most important to me.”
Peter Griggs, Marketing Director at Shasta College: “Nina brings a global perspective and great attitude to any situation. I always enjoyed working with her and the ideas and vision she approached work with.”
Cason Lane, Sr. Strategic Communications Consultant: “One of Nina’s biggest strengths, in my view, is understanding the big picture — and aligning her efforts to it. She has taken that perspective with her, always striving, in everything she does, to effect meaningful change for the greater good.”
Angela Cordell, Director, Far Northern California Center for International Trade Development (CITD): “I have had the pleasure of working with Nina in various capacities as an international business consultant and global trade educator. Her passion and understanding around the practice of international trade and global relations have made her an invaluable asset to my team and the Northern California region. Nina’s passion and vision have propelled many of my initiatives forward and continue to be an excellent asset to our economic development stakeholders and regional businesses.”
Brady Kennedy, Brady Kennedy Photography & Design: “Nina has a wonderful talent for sharing the excitement of new ideas and dreams of her clients, while providing much needed clarity on messaging and goals that all business owners face. She has helped me, and many other partners I’ve worked with, condense down the myriad of ideas that business owners have, and turn it into a practical plan for success. Her ability to build and foster connections with a variety of clients and think outside the box to source business and marketing opportunities, and ensure the best possible outcome for a strategic launch, has proven to be an invaluable resource!”
Diego Tantardini, CEO at Tantardini’s LLC: “Nina is a great manager with a realistic and thoughtful vision. She is motivated and she always gets right to the point. I love her motivation and her insight, and her problem solving has impressed me time and again. She is energy driven and passionate and she transmits positivity in all her business interactions. With her unique approach, she can shift an atmosphere quickly to ensure everyone is moving in the right direction.”