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The Power of Story – Discover the Power in Your Signature Story – Webinar
Wednesday, December 19, 2018 @ 12:00 pm - 1:00 pmNo Cost
Discover the Power in Your Signature Story: How to ignite engagement, grow loyalty, and raise your profile authentically.
Wednesday, December the 19th, at 12 noon PST
Why does your business story matter? Can’t you just talk about what you do?
How does a signature story set you up for success?
Where can you use your business story?
Your story is the most effective, immediate, and compelling resource available to you to differentiate yourself in your field. You will learn what makes your signature story the core of a brilliant, powerful and authentic business; and why a signature story burns a distinct memory of you in the minds of your audience, ignites engagement, grows loyalty and raises your profile.
In this webinar we will cover:
- Why now is exactly the right time to tell your business story
- What you need to make your story matter
- How to choose which story to tell to create an Empathy Bridge
- The movie “3 Act Structure” blueprint for a blockbuster story
- How you can use your story to create “authority assets” to the future you want.
The word “brand” comes from the old Norse word brandr, meaning “to burn.” A Signature Story is a white-hot branding iron of your unique identifying message, that burns a memory of you into people’s minds, ignites engagement, and draws people into your world so they never want to leave. And, it can also future proof your legacy.
PLUS Find out:
* Why a Signature Story works on 7 levels all at once.
* What a “Terminator Hook” will do for igniting emotional connection.
* How the bestseller’s “Tie-Back Ending” delivers a powerful final-kiss close.
Still Wondering if this Webinar is right for you?
Are you wondering how you have achieved so much but are still not where you expected to be?
Are you ever conflicted by how to stand out from the competition authentically, with confidence that it is enduring?
Do you have you a lot of great stories, but need clarity on which one to use and how to make it work harder for you?
Do you know how much a Signature Story could deliver to your bottom line?
Do you dream of giving a TED Talk one day?
Melanie Gow is known as the Legend Maker. Her background includes film-making, published author, and crowd-funded publisher. She told her story from the TEDx red circle, on over 50 radio stations, including national and regional BBC, and she led a “sold out” national tour, covered by national print media, magazines and publications. Melanie helps curate your genius, so you can find your “Big Story” and turn it into a brilliant, powerful and authentic Signature Story, that ignites engagement and draws people into your business, so they never want to leave.
You can get connected with Melanie on Instagram: @the.legend.maker, Facebook: AnUnboundLife,
Or on LInkedIN: under MelanieGow #makeyourstorymatter #makeamillionstoriesmatter #MoveTheEdge